Procut School

Branding

Procut School

Procut School – bright gradients similar to the post-processed video filters are elegantly combined with the main letter which resembles Clapperboard.

The main engine of the school is the launch of courses in various disciplines like: Motion design, Video making, video editing in Adobe Premier Pro, Final Cut Pro X etc.

Appreciate project on Behance

The Challenge

The main challenge it was to create a modern logotype that was supposed to symbolize video production and somehow combining it with two schools at once.

One direction is aimed at film editors, colorists, video makers and bloggers. And the second direction is oriented at teenagers who want to gain basic knowledge of video production and similar skills.